Live Strong

Live Strong


“Live Strong” was a brand created by Nike and Cyclist Lance Armstrong.  Armstrong was world renowned for his greatness in cycle races, he became infamous based on the revelation that he used performance enhancing drugs to assist him during his great career.  During his time on top he created “Live Strong” to represent recovery from Cancer.  He survived cancer a few times and wanted to be a source of inspiration to others dealing with illnesses.  "Live Strong" became a symbol of hope for many and a popular brand for Nike as a company.

Lessons On How To Live Strong

"Choose To Be Your Greatest Self."


As Cycle Breakers we have to choose to be our greatest selves at all times.  There is no other acceptable option.  We are all human and we all make mistakes, however those mistakes do not have to drown out our contributions.  Armstrong was using drugs to win races, but that doesn’t change the fact that he made a positive contribution to the world through the “Live Strong” movement.


Let’s take “Live Strong” and apply it to our lives so that we can strive to be successful and positive despite our “failures, flops and flaws.”


“Live Strong in Your Relationships.”


To "Live Strong" in your relationships is to put your best foot forward and expect the best from those who are in relationship with you.  Life is too short and too fragile to spend time in relationships with people who are not adding value to your existence.  Seek strong and powerful relationships built on support, transparency and loyalty.


“Live Strong in Your Associations.”


Your associations are different than your relationships.  Relationships require some level of intimacy or friendship.  An association is not as strong as a relationship.  It's simply a connection with a person who you have allowed to occupy some area of your life.  It is important to “Live Strong” in your associations because your associations can lead to bad situations. For example:


☯️ Being in the car with an unlicensed driver can be the difference between you walking or riding home.


☯️ Going out with a group of people can be the difference between you having a good time or you being caught up in “The Legal Matrix.”


☯️ Listening to advice from the wrong person can cause you to make a decision that will change the direction of your future


"Living Strong For Your Reputation." 


Your life matters, your assets matter.  One of your greatest assets is your reputation.  Choose to “Live Strong” so that your reputation creates opportunities for you long before you even arrive.  ​

Until next time, 

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